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SUMMARY OF POSITION: 

The Vice President of Marketing, Events, Sales and Communications serves as a senior executive leader responsible for stabilizing, aligning, and accelerating Zoo Knoxville’s marketing, communications, events, and earned revenue strategies.

This role assesses current performance, develops Zoo Knoxville’s long-range marketing, sales, events, and communications strategy, and drives sustained improvements in attendance, revenue generation, brand positioning, and organizational effectiveness.

Working in close collaboration with the President & CEO and senior leadership team, this position will provide hands-on leadership across marketing, sales, events, communications, and creative functions. The Vice President will lead a multidisciplinary team and ensure alignment with Zoo Knoxville’s mission, strategic plan, and revenue goals, while building systems, processes, and performance standards that position the organization for long-term success.

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